Meet Reece
I’m Reece Moger, founder of Moger Marketing.
I’ve spent more than a decade in the content industry, creating thousands of quick-turn product and social videos, through to some of Australia’s biggest campaigns reaching hundreds of millions of people worldwide.
Along the way, I’ve worked with leading local and international brands, building strategies, leading productions, and working with ambassadors to make content that connects.
Now I’m bringing that experience to businesses in a new way.
Flexible Support
Some brands want the whole process managed from start to finish. Others just need support in one part of the journey. I can flex to do either, making sure the content always delivers.
Experience That Counts
Brand Campaigns
I’ve been fortunate to play a key role across many of Supercheap Auto’s brand campaigns,
The biggest of these has been Best Performing Oils, the brand’s largest and most recognised campaign. I’ve been the consistent point of contact helping bring it together, connecting agencies, production crews, videographers, vehicle coordinators, ambassadors, and trade partners to make sure all the moving parts worked as one.
Beyond helping shape the creative and content, I managed approvals across multiple brands and built rollout plans spanned almost a month. I also worked closely with ambassadors and drivers (25 in the most recent year, up to 64 in others) to extend the campaign across their channels, trade partners, and Supercheap Auto platforms.
The result has been an international award-winning campaign with hundreds of millions of impressions and one that’s become a cornerstone of Australian automotive marketing.
Influencer Partnerships
A big part of my role has been shaping how automotive brands collaborate with ambassadors and creators. It’s about more than attaching a name to a brand, it’s about building partnerships that feel authentic, align with the brand, and create real value for both sides.
Over the years I’ve worked with more than +50 ambassadors, ranging from grassroots youtubers to international influencer royalty. Each brought their own personality and audience, helping expand reach and relevance.
One standout has been the long-running partnership with Mighty Car Mods, the world’s largest DIY car channel. Together we’ve delivered custom one off car builds, co-branded products, large-scale event activations, and content designed specifically to resonate with their highly engaged community.
The approach has always been about trust and creativity, making sure the brand, the ambassador, and the audience all feel like they’re part of something real and valuable.
Product Content
One of the areas I’ve always enjoyed most is creating product content. Whenever a new product, range, or launch came through, my passion was to work with the brand to bring it to life in a way that connected with customers.
Over the years, I’ve created well over 500 pieces of product content, everything from detailed long-form website videos that break down features step by step, to quick, thumb-stopping social clips designed to cut through fast-moving feeds. I’ve worked on everything from big hero launches to everyday essentials, often juggling multiple formats and audiences at once.
What I’ve learnt is that the best product content does two things: it makes the complex simple, and it makes the simple engaging. Every piece I’ve produced has been about helping people understand what they’re buying and giving them confidence in their choice. That blend of clarity, creativity, and consistency is something I’ve refined across more than a decade of work. I know how to take a brief, find the right angle, and deliver content that not only looks good but works, driving understanding, engagement, and sales.
Social Management
For more than four years, I managed the organic social presence of a leading national retailer. Unlike simply posting campaign assets, this meant building a strategy around content made specifically for social channels, content designed to spark engagement, not just push products.
The real challenge was shifting perception. Retail is often seen as being “always on sale,” but audiences don’t follow social channels to be sold to. They follow because they want to be entertained, engaged, or learn something new. The focus became creating content that balanced the brand’s retail objectives with what audiences actually value, turning product-led messaging into content people chose to spend time with.
That experience taught me the importance of consistency, timing, and audience-first thinking. It also reinforced that organic strategy isn’t just about reach, it’s about building communities, delivering ongoing value, and making sure every piece of content has a clear role..
Real Results, Real Words
Chimera (Creative Agency)
"We’ve never worked with anyone like Reece. We mean that in the best way. Since 2021, we’ve collaborated on brand content and strategy, including Supercheap Auto’s Best Performing Oils.
Reece always brings a deep understanding of each brand, then creates the best team to move that brand forward.
His hands-on enthusiasm and leadership inspires everyone involved to deliver to the highest standard."
Jonathan Drapes & Brendan Greeney
Allied Performance Projects
"As a YouTube creator in the Automotive space I have been involved with Reece since 2017 where I was first involved in the Supercheap Auto Best Performing Oils Campaign. Reece then signed me on as a ToolPro and Supercheap Auto ambassador the following year and I have worked closely with him and his team to promote the brands for Super Retail Group.
I have always found Reece to be very dedicated to the task at hand as well as accommodating to the needs of myself and other personalities involved in promotions. His ability to problem solve and keep things moving under the stresses of filming large campaigns as well as keeping in contact on a day to day basis as to how we could work together for a common goal are outstanding.
Following my stepping away from the Youtube space I still maintained a personal relationship with Reece and called on him for advice on continuing my public profile and worked with SCA and SCA Trade on many TV and Social media campaigns since. I found him to be a trusted partner in getting good outcomes for both myself and the companies he represented.
In his new venture as Moger Marketing I plan to maintain my relationship with Reece and have him represent my interests in the media sphere. I would not hesitate to recommend him for representation or creative work in the marketing industry."
Alan Butler - (Turbo Yoda) Former Skid Factory
Pixel Park (Production Agency)
"We’ve worked with Reece across numerous campaigns and events, and his professionalism, creativity, and drive make collaboration a breeze.
He’s the kind of operator who just gets things done, fast, sharp, and with genuine passion for great results."
Nick Hodgskin - Founder / Director
Taxi Film Production
"We have worked closely with Reece over the last six years on the production of a highly challenging and major free to air, on line, in store and social marketing campaign.
Reece’s commitment to not only achieving a seamless production but more so realising unheard of positive results with the campaign, are second to none. Year on year he strives and achieves to raise the bar whilst being the consummate team player.
His passion, energy and understanding of the product, target market and platforms has translated into campaigns consistently enjoying major success and global marketing accolades. "
Andrew Wareham - Executive Producer
The Skid Factory - YouTube Channel (+300k followers)
"I’ve been working with Reece since our first sponsorship with ToolPRO at Supercheap Auto and we’re still working together through Moger Media.
From the start he’s been outstanding assisting with content strategies and pitching creative ideas that are relatable and achievable. Reece has helped align The Skid Factory with other brands and partners that genuinely fit our audience and values turning collaborations into measurable wins for all involved.
Most importantly, I’ve never felt like a “client” or just another deliverable, Reece treats you like a teammate, no ego, no fluff, just care for the task and the result. He consistently goes above and beyond, and it shows in the outcomes.
We keep collaborating because results are consistent and the process is easy. If you want someone who turns ideas into results and who’ll treat your brand like his own Reece is your guy. I recommend him wholeheartedly and look forward to what we’ll build together next.”
Woody - The Skid Factory
Mighty Car Mods - YouTube Channel (+4 Million Followers)
"When you’ve been making videos on the internet for as long as we have, you quickly learn that some partnerships just work – and working with Reece Moger has been one of those standout experiences. Reece was never just the marketing guru for Supercheap Auto; he’s the kind of bloke who genuinely understands what car culture is about. And not just cars – he probably buys more random vehicles off Marketplace than we do, which is saying something.
From our first chats over 10 years ago, it was clear his focus wasn’t just logos on screens or ticking boxes – it was about creating content that actually means something to car people. Genuine, authentic, and never getting in the way of a good story. That’s a rare thing in the sponsorship world, and it’s why we’ve always loved working with him.
One of the biggest projects we’ve done together is the annual Best Performing Oils campaign. This isn’t just a promo – it’s a massive effort across Supercheap Auto, their oil partners, and Mighty Car Mods to get people pumped about engine oil. From some of the biggest automotive stunts on Australian TV through to the constant and global engagement, under Reece’s direction this campaign has become a yearly highlight for viewers worldwide.
Reece has that rare skill of giving us the creative freedom to make the videos we want, without ever getting in the way. He’s sharp, funny, easy to work with, and always backs the vision – plus he likes tractors (and that’s impressive in itself) During his time at Supercheap Auto, he worked his heart out for every brand he collaborated with. If you want to turn up the power, get the eyeballs on your brand and stay true to your vision – he’s your man!"
Moog / Blair Joscelyne
Mighty Car Mods